7
Jul
2009
Customer Relationship Management – not just fancy software
Customer Relationship Management (CRM) is a very wide domain in itself. I always like to see Customer Relationship as a concept (of which Software is one part) rather than the Software Solution itself.
I am sure I have better relationships with my local Grocer than the fancy stores and supermarkets all over the place. Refer to the KMart, Coles, Fanklin’s, Reliance Fresh, or the Birla Group’s more.. supermarkets, none of them knows me better than my local guy who has been selling me spices, flour, paddy, and my other daily needs for so many years now.
